The impressions that users have in contact with the website translate into the assessment of the quality of the service offered, therefore the visual layer and the way of presenting the offer are extremely important. Credomed is a facility that positions itself as a center using the highest quality modern equipment. So we proposed a more modern, light design, associated with medical services, emphasizing such values as modernity, openness to new technologies and professionalism. In the case of health-related services, trust plays a key role. Our goal was to improve the image of the medical center so that patients could feel safe and confident, they were aware that they were in the hands of specialists.
At the same time, we tried to meet the users' need for accessible information both for older people, less tech-savvy (hence the design based on known design patterns), and for younger people using the mobile version. We also decided to emphasize the advantages and elements that distinguish Credomed from the competition.